Would you trust a company with poor reviews? Probably not! Online reputation repair helps manage negative reviews or impressions that hurt your business.
Whether you’re trying to field current complaints or planning for the future of your SEO company, these 5 tips and tricks will help you keep your customers happy and your online reputation spotless!
1. Respond to Every Review (Yes, Even the Negative Ones)
Reviews can make or break a business. Take Yelp, for example. This review platform has reshaped and influences how customers share dining and shopping experiences to their peers.
Responding to your business’ reviews on Google, Facebook, Yelp, and any other platform where your name pops up will show customers that you’re reading and you’re listening.
Odds are that there will come a day when your business receives a negative review. Instead of viewing it as a slight against your company, use it as an opportunity.
Do you have negative online reviews? See how we can help by using our free reputation audit.
2. Be Consistent and Follow Through
Online reputation repair really begins with Google. Your business’ reputation on Google will bleed into your customer’s first impression.
Responding to reviews is all well and good but if your company is just handing out empty promises then nothing will change. Respond to your reviews weekly, if not daily, and ensure that any compensation promised is received.
Google My Business is an incredible tool that puts you in the driver’s seat of your presence on Google. Respond to reviews, add photos, and update information instantly!
SEO repair services like Webileo can help you create or get ownership of your Google My Business page.
3. Surround Yourself with Credible, Trusted Sources
We can’t help but compare people to those they surround themselves with. The same goes for business.
Partner with businesses that you not only trust, but that your customers trust as well. Becoming synonymous with credible sources will bolster your reputation and enhance consumer trust.
Plus, building a relationship with these sources may also lead to new opportunities.
4. Become a Voice of Authority
Websites like Help A Reporter Out (HARO) are instrumental in getting your business out there. On HARO, reporters post queries to find sources that they need for their articles. Keep tabs on topics that are related to your area of expertise.
A quote or blurb alongside other professionals will also help surround your company with credible sources like we discussed above!
5. Use Tracking Tools
At least 81 percent of customers conduct online research before making a purchasing decision. When your company name pops up, do you know what it says?
If people are talking about your business it’s time to start listening.
Place your eyes and ears everywhere with tracking tools that compile hashtags and brand mentions into an easy-to-read report.
Brand24 is a listening tool that turns mentions into leads.
Online Reputation Repair Made Easy
Take a stand against negative reviews with a team that gets results! Contact us for a free audit and discover how your company can shine with 5-star reviews.